Wesner: “Failing in Business Does Not Mean Personal Failure”

People ♦ Published: May 8, 2014; 17:37 ♦ (Vindobona)

The start-up culture in Austria is clearly different than the one in the US. On the occation of the May Day, experts, including US ambassador to Austria Alexa Wesner, talked about the differences in the start-up scenes.

According to Wesner, Austria had to define its own individual brand. / Picture: © US Embassy

The number of Austrian young entrepreneurs has been growing considerable in the past years. However, Austria is still on the path of learning, which is why it can regard the US as a role model in connection with start-up conditions, chances and financing. Herbert Rohrmair-Lewis, federal Chairman of the so-called “Junge Wirtschaft” (Young Economy), Alexa Wesner, US ambassador to…